Privacy Policy

1. Introduction

Welcome to ABCsteps (abcsteps.com), operated by ABC Steps Technologies Pvt Ltd ("we", "us", "our"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services.

We are committed to protecting your privacy. By using our website, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

2.1 Information You Provide

• Name and email address when you use our contact form
• Messages and feedback you send to us directly
• Any information you voluntarily submit through our platform

2.2 Automatically Collected Information

When you visit our website, we automatically collect certain information about your device and usage patterns:

• IP address (anonymized)
• Browser type and version
• Operating system
• Pages visited, time spent on pages, and navigation paths
• Referring website or source
• Device type (desktop, mobile, tablet)
• Screen resolution and language preference

3. How We Use Your Information

We use the collected information for the following purposes:

• To provide, maintain, and improve our educational platform
• To respond to your inquiries and provide customer support
• To analyze website usage and improve user experience
• To display relevant advertisements through Google AdSense
• To detect and prevent technical issues and security threats
• To comply with legal obligations

4. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance your experience. Cookies are small text files stored on your device that help us analyze web traffic and customize content.

4.1 Types of Cookies We Use

4.2 Google Analytics

We use Google Analytics 4 (GA4) to understand how visitors interact with our website. GA4 collects information such as pages visited, session duration, and user demographics. Google Analytics uses cookies to collect this data. You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.

4.3 Google AdSense

We use Google AdSense to display advertisements on our website. Google AdSense uses cookies to serve ads based on your prior visits to our website and other websites on the internet. Google's use of advertising cookies enables it and its partners to serve ads based on your browsing patterns.

You may opt out of personalized advertising by visiting Google Ads Settings. For more information about how Google uses data, please visit Google's Privacy & Terms.

5. Third-Party Services

We may use the following third-party services that collect, monitor, and analyze data:

• Google Analytics 4 — Web analytics (Privacy Policy)
• Google AdSense — Advertising (Privacy Policy)
• Cloudflare — CDN and security (Privacy Policy)

6. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required by law. Analytics data is retained for 14 months in Google Analytics, after which it is automatically deleted.

7. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

• Access: Request a copy of the personal data we hold about you
• Correction: Request correction of inaccurate personal data
• Deletion: Request deletion of your personal data
• Opt-out: Opt out of personalized advertising and analytics tracking
• Portability: Request a machine-readable copy of your data

To exercise any of these rights, please contact us at [email protected].

8. Children's Privacy

Our services are designed for educational purposes and may be used by individuals of all ages. We do not knowingly collect personally identifiable information from children under 13 without parental consent. If we become aware that we have collected personal data from a child under 13 without verified parental consent, we will take steps to remove that information.

9. Data Security

We implement appropriate technical and organizational security measures to protect your personal information. Our website is served over HTTPS, deployed on Cloudflare's global CDN with built-in DDoS protection, and we follow industry best practices for data security. However, no method of electronic transmission or storage is 100% secure.

10. International Data Transfers

Your information may be transferred to and maintained on servers located outside of your jurisdiction. By using our website, you consent to such transfers. We ensure that appropriate safeguards are in place to protect your data in accordance with applicable laws.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last updated" date. We encourage you to review this policy periodically. Continued use of the website after changes constitutes acceptance of the updated policy.

12. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us: